Boosting success for fpga-based startups

Accelerators, Incubators and Consultants enrich the startup ecosystem by focusing on the business development and rapid growth of startups. This journey can be challenging for those that are navigating complex technologies as a solution to address whatever pain they are attempting to solve. For example: One such niche technology would be CPLDs and FPGAs. CPLDs stand for Complex Programmable Logic Device and FPGAs stand for Field Programmable Gate Arrays.

These are semiconductor chips based on flexible architecture, where you can program the hardware to perform any function, through software.

To understand more about CPLDs and FPGAs, refer to the following resources:

  1. What is an FPGA?

  2. Basics of FPGAs

  3. Understanding CPLDs and FPGAs: A Guide for Innovators

Many accelerators, incubators and consultancies focus on providing generalized support such as workshops and playbooks on building a business, pitching to investors, marketing strategies and acquiring customers. These services are valuable, however fall short for deep tech based startups, especially those based on leveraging CPLD or FPGA technologies.

Ideally, the incubators, accelerators and consultancies focused on technical feasibility, technical differentiation, rapid prototyping, security and navigating FGPA based complexities would prove to be tenfold beneficial to such deep tech based startups.

This blog dives into the gap between general startup support and the specialized needs of FPGA ventures, exploring the challenges and potential solutions.

THE GENERALIST TRAP

Accelerator programs often operate with a broad-spectrum approach, offering a variety of services aimed at rapid business growth. Access to these programs is typically exclusive, making it challenging for startups to gain entry. Once accepted, startups often rely heavily on their CTO (Chief Technical Officer). While this role doesn't necessarily require a super-engineer, it demands someone who understands the technology sufficiently to drive progress.

However, when startups encounter the intricate technical challenges inherent to their product, having support from subject matter experts in the same field becomes invaluable. Startups usually reach a point where they can hire such experts only after significant growth. Until then, they are in a constant cycle of product improvement, market testing, and validating pain points. During these stages, general guidance may not suffice.

Startups need deep technical expertise from individuals who understand the nuances of their specific technology. This specialized support can help them navigate the complexities and avoid common pitfalls, ensuring that they do not become constrained by a lack of targeted technical advice.

THE FPGA EXPERTISE VACCUM

FPGAs demand a unique blend of skills:

  • Technical Feasibility Evaluation: I'ts crucial to assess where the solution solving a big problem in the market, can be built with CPLDs or FPGAs. Without proper expertise, accelerators may struggle to evaluate the technical viability of an FPGA-based idea.

  • Challenge Navigation: Overcoming technical hurdles and risks requires a firm grasp of FPGA technology, which many accelerators lack.

  • Talent Acquisition: Finding the right technical talent or partners is essential. For niche technologies like FPGAs, the absence of expertise within the accelerator can complicate this process.

THE RESULT: A STRUGGLING ECOSYSTEM

The disconnect between general startup support and specialized FPGA knowledge creates a challenging environment for these ventures. This gap can lead to:

  • Wasted Resources: Trial and error due to inadequate guidance consumes valuable time and resources.

  • Funding Roadblocks: Investors unfamiliar with FPGA technology may hesitate to provide funding.

  • Market Delays: Difficulty navigating technical challenges can result in product delays and missed market opportunities.

BRIDGING THE GAP: SOLUTIONS FOR THE FUTURE

The good news is that there are ways to bridge this gap and create a more supportive ecosystem for FPGA startups. Here are a few promising solutions:

  1. Specialized Accelerators: Increasingly, accelerators and incubators are focusing on specific technologies. These organizations can offer targeted support and resources tailored to the unique needs of FPGA ventures. They also play a critical role in educating investors about complex technologies.

  2. Strategic Partnerships: Accelerators and consultants can bridge the knowledge gap by partnering with companies, universities, and individuals with deep FPGA expertise. This enables them to provide more comprehensive support to FPGA-focused startups. An agile and startup-like FPGA vendor such as Lattice Semiconductor can accelerate a startup's success exponentially and in a differentiated manner.

  3. Technical Validation Focus: Prioritizing thorough technical validation early in development ensures the feasibility of FPGA-based products and avoids costly pitfalls later on.

EXAMPLE OF SUCCESS

Neurala AI is a great example of a company working at the intersection of FPGAs and artificial intelligence. While not a pure-play FPGA startup, Neurala leverages FPGA technology in their Neurala VIA software:

  • Focus on Vision AI: Neurala specializes in vision AI for industrial inspections. Their VIA software helps manufacturers improve quality control processes using AI-powered image analysis.

  • FPGA-powered Acceleration: Neurala VIA can be deployed on-premise or at the edge, suggesting the use of FPGAs for efficient and fast image processing on these edge devices​ (Deploi)​​ (HardwareBee)​.

  • Supporting Niche Needs: They demonstrate the potential of FPGAs in specific applications like industrial automation and AI-powered quality control.

SHARE YOUR STORY!

Are you an FPGA entrepreneur facing the challenges discussed in this post? Have you encountered solutions or success stories you'd like to share? Let's build a stronger community around FPGA startups! Leave a comment below and tell us your story. By sharing our experiences, we can help bridge the gap and propel FPGA technology towards a brighter future.

Share this post with anyone interested in the exciting world of FPGA technology and the future of hardware innovation! By addressing these issues, we can create a more supportive ecosystem for FPGA startups.

REFERENCES

Previous
Previous

From concept to company